Creative Process is the catalyst for Business Transformation. People-driven, discreetly framed within conventional logic.
Why? The essence of creativity is the ability to develop original answers to difficult questions, which all organisations benefit from at times of change. Times when traditional solutions and conventional logic are unlikely to get the desired result.
Imagine the process in your organization. How would it look and feel?
mostly this
(seeing and deeply understanding the big picture)
non of this
(business as usual meetings)
a lot of this
(meaningful conversations with those impacted)
very little of this
(conventional tools and existing ways of thinking & working)
plenty of this
(insight gathering from front-line and end-users)
just enough of this
(finding new patterns and connections in data)
Principles
Solving with you. Not for you
Working live and collaboratively
Empowering employees to foster collective understanding and co-create original solutions.
